Accurate to style, the quintessential home furniture trendsetter has crafted its mission as a creator of aspirational living encounters for close to five many years now. This point of view drives the brand’s relentless quest for the new, and redefining and reimagining the way people’s areas talk to them and for them.
From observing the options persons make to the psychological variables that shape variations, Al Huzaifa has got it down to a science. Even so, there arrive moments in time when the brand’s style-defining get the job done finds a new purpose. It recalibrates itself to the seismically modified way persons stay, do the job and play in these instances when almost nothing is like just about anything beforehand recognised.
Far more than just home furnishings
The areas men and women live in are where by they shell out more time than at any time before. They phone on designers to harmony out seeming contradictions. Households have to be stimulating however comforting, energising but relaxing and familiar nonetheless fascinating at the similar time. Al Huzaifa’s most current just take on present-day model performs these polar opposites with easy élan.
Nowhere is this more obvious than at the restaged Umm Hurair showrooms — an immersive practical experience, which sites a person in a zone of joyful, easy creativeness. Objects of drive become resources of inspiration, residing environments mild up with lively power and the comfort zone comes alive with possibilities.
The complete practical experience, outlined and refined
Significantly like sommeliers who develop gourmand pairings, Al Huzaifa’s designers have merged shapes, textures, proportions and types to inform stories. These are compositional operates with furniture, personalized fabrication and panelling, floor coverings, add-ons, artwork and wallpaper.
Surprises abound with a striking new line of modernist figurative sculptures. Species of character-identical foliage evoke prompt holiday seasons in distant climes. Muted greys, gentle product and taupe flow throughout contours and textures as residing, eating and bedroom ideas segue effortlessly from a person to another.
Ribbed panelling in smoked oak and a sought-just after Al Huzaifa signature, ties up a unifying riff while person settings are painted with gentle to generate existence and atmosphere. These are not just showroom setups they are concepts to acquire household with Al Huzaifa. Loaded with many details of fascination, they are built to be straightforward on the eye and however supply sufficient to unpack and savour at leisure. The all-new Al Huzaifa practical experience, now staging at Umm Hurair.